Why CMI?

Overall, customers want skilled and trusted partners that deliver on their promises and provide actionable, low-risk, high value results… This is who we are!
Consumer & Market Insights, LLC (CMI) is a certified consulting firm located in Dallas, Texas and Washington, DC with expertise in market research, training, and project management. We are dedicated to our clients’ success. We focus on niche markets and specialize in the customer experience, diverse groups, and community engagement:
  • Marketing Research:  We excel at designing and implementing customized qualitative research studies (focus groups, surveys, mystery shopping, etc.) that meet your unique needs. We identify trends to develop solutions that positively impact your business.
  • Training & Coaching:  We manage and implement customized training programs that impact productivity, and performance and result in measurable outcomes.
  • Project Management:  We offer program oversight and disciplined execution with a strong emphasis on quality assurance and risk mitigation
We take a targeted approach guided by the needs of our clients and work in a collaborative partnership to deliver insightful solutions that add measurable value.

We bring the scientific rigor of focused market research (Discovery phase), design programs to address the gaps using our deep understanding of human behavior (Design phase), and deliver a practical, action-oriented approach to implementing solutions (Delivery phase).

With each client, CMI identifies and addresses current and emerging opportunities and challenges with actionable, low-risk, high value solutions.