The Performance Management Company.
Call Toll-Free: 855-939-9500
Located in Dallas, TX and Washington, DC
Royalyn Reid

Co-founder & CEO of Consumer & Market Insights (CMI), Royalyn Reid is known for her entrepreneurial spirit and long history of business and philanthropic accomplishments. Her Dallas and Washington, DC-based firm is known for superior service in marketing research, training and conference management. Over the years, she has also attracted a team of committed, enthusiastic professionals whose skills have earned the trust and loyalty of notable clients in both the private and public sectors, including: U.S. Department of Housing and Urban Development (HUD), U.S. Department of Transportation (DOT), U.S. Federal Emergency Management Agency (FEMA), .U.S. Army Corps of Engineers, Dallas/Fort Worth (DFW) International Airport, the cities of Dallas and Ft Worth, Texas, Texas Instruments, and First American Corporation, to name just a few.A popular speaker on “Customer Service: A company’s Best PR” and “Effective Networking for Building Your Business,” Royalyn has been a recurring subject matter expert on Fox News Radio and presented to various chambers of commerce, professional organizations, and community groups throughout the country. She also served as a roundtable panelist for the United States Senate Committee on Small Business and Entrepreneurship. She currently serves on the board of directors of the D/FW Minority Business Development Council and the Women’s Business Council Southwest, and is a member of the Women’s Business Enterprise National Council Forum.

Royalyn earned her Bachelor of Arts degree in Psychology from the University of North Texas, and went on to earn a Masters of Science degree in Human Development at the University of Texas at Dallas. She has also attended the Executive Business Program at Northwestern University’s acclaimed Kellogg School of Management, as well as the Executive Business Program at Dartmouth University’s renowned Tuck Business School.

Her many awards and accomplishments are listed along with those of the company on our Certifications & Affiliations page and our Awards & Recognition page. In addition, her commitment to giving back has fueled CMI’s ongoing community engagements.

Royalyn lives in Carrollton with her husband Angelo and their two children.